Marketing & Communication
You’ve seen the look. You’ve mentioned in polite company that you learned something amazing on Twitter. The room goes suddenly silent. Eyebrows shoot up. Listeners exchange questioning glances. The people you think of as your colleagues look at you as if you have been caught with your hand in the till… or worse, the candy jar. Someone finally speaks up in astonishment. “Twitter?” he asks. Someone else giggles, and he continues, “Really?”
You can extend your impact with social media. Schools, districts, networks, nonprofits, providers and startups, can leverage social media to efficiently communicate, effectively build brand awareness, and gathering feedback on customer experience.
Ronald Reagan once said, “There are no constraints on the human mind, no walls around the human spirit, no barriers to our progress except those we ourselves erect.” This quotation has huge educational implications. I remembered these inspirational words the other night when participating with my students in our first-ever tweetup, a Twitter chatroom using a specific hashtag to discuss rhetorical strategies witnessed during the second presidential debate. Although a small minority of my students chose to attend the virtual classroom, I was overwhelmingly struck by the enormous potential.
Getting Smart hopes to participate in SXSWedu this year with one of its five panel ideas that cover education innovation, investment in edtech, digital learning initiatives, open educational resources (OER), games in learning, math learning, Big Data, and more. SXSW invites its community to cast votes on which panels they'd like to see in March 2013.
Tom Willis isn't playing golf this summer. In a few weeks, Willis will open two new schools in Detroit, an elementary (opening K-4) and a high school (starting with ninth graders). CEO of the Cornerstone Charter Schools, Willis is a construction manager this month.
I often begin my workshop on personal learning networks (PLN) for educators by asking these questions: Who is in your learning network? Who do you learn from on a regular basis? Who do you turn to for your own professional development? Then, I share with participants these ten tips for building their own personal learning network, and I hope these might be useful for you too.
Are you ready to bring social networking to your classroom? If you’re looking to make your classroom more relevant, connected, and meaningful to your students, it’s the best place to start. Study after study has confirmed the benefits of networking. Before we delve into strategies, though, let’s look at some reasons why we should connect with students in this manner.